Showing posts with label book selling. Show all posts
Showing posts with label book selling. Show all posts

Sep 16, 2017

Sometimes I can see better in the dark with my eyes closed.

Sometimes I can see better in the dark with my eyes closed 

Deb Graham                                                                                                                                                                                             I noticed the other night, as I was wending my way back from the bathroom about 4 AM after drinking too much grape juice before bed, that I was walking with my eyes closed. Odd, so I questioned mySelf.

“Self, why are you walking with eyes closed?”

Without an eyelash’s hesitation, mySelf replied, “It’s dark. I can see better with my eyes closed.”

Well, that was worth thinking about, so I sat down in the dark hallway and pondered for a minute or six. I realized I often close my eyes in dark places...to see better. Outdoors on moonless nights, I often walk with eyes clamped shut. On nights when I need a bathroom run and feel too polite to wake Husband by turning on a light, my eyes don’t open, and I manage to powder my nose, wash my hands, and make it back to bed with toes unstubbed. I’ve mentioned before I often write notes in the night, and I don’t turn on a light for that, either. Hmmm. What does my Self know that I don’t?

Can I really see better with my eyes closed? Yes, I guess I can. In dim light, I strain to make out the outlines of the hotel dresser or the rock in my path. Just before dawn, my eyes ache, trying to suck in the faint light so I can dodge the trees. In the evening, as darkness falls, I scramble to pack up my reading materials so none get left out overnight. If I try to see when there’s just not enough light to take in, my eyes quickly fatigue from being asked to accomplish what they cannot.

But once I’m in full and total darkness, I automatically shut my eyes and rely on my other senses to protect me from falling or crashing into things. And they step up to the task. With my eyes closed, I can sense or feel doorframes, shoes left on the floor,  furniture, even in unfamiliar places, and I noticed I’ve been doing that for years. My inner self guides me, and for the most part, my shins remain unbarked. I don’t like the dark, but I seem to have figured out a way to navigate in it.

How does this relate to writing? I’m constantly running ahead, flipping on lights, researching frantically, drowning in copious notes and ideas and outlines. Maybe relying on self-imposed deadlines, plot lines, charts, and keeping close track of book sales and advertising plans and All Of It is getting in the way of why I started writing in the first place.

I wrote my first book (Tips From The Cruise Addict’s Wife) because I realized I just plain knew more than most people. I’m no brighter than anybody else, but I’m a compulsive reader and have a fear of missing Something Wonderful, right there, when I travel. My first novel (Peril in Paradise) came about because of a question. How could a Bad Guy make use of the fact that immature Hawaiian sea turtles have a predictable migratory path? I had a story to tell!

I write rather a lot; I published two books this summer alone. I’m aware of at least four more brewing in there; there could be more. Am I blocking my own path by not allowing my senses to guide me? By straining to see what lies ahead and get in front of every possible contingency, am I missing the joy in writing? If I get out of my way, would I do better and be happier? Sure, there’s a risk of “failing,” whatever that looks like, or at least flailing, but so what? 

I may occasionally smack my head on a low-hanging shelf I couldn’t see in the dark, but mostly, I get along just fine. Sometimes I can see better in the dark with my eyes closed. With regard to writing, it’s worth a try. 

Jun 6, 2017

ComiCon Report

by Marsha Ward  @MarshaWard

As I mentioned two weeks ago, I recently shared a booth at Phoenix ComiCon. I had an interesting four days.

I could tell you about the gunman who got in on Thursday, but I was unaware of the event until I read about it on Facebook. Fortunately, Phoenix police officers took the fellow into custody without incident.

That caused much discomfort for fans on Friday, though, as they had to wait in the sun for a couple of hours while staff and security searched all backpacks, large purses, etc., for any contraband. Prop weapons were banned, weapon sellers were obliged to put purchases into opaque bags (that is, black garbage bags), and one vendor created such a stink that he was told to pack up and leave.

But you probably want to know about my experience. I met two of my booth-mates for the first time. I learned that I probably want a table-front banner of some kind and/or book cover posters if I do something like this again. I did decide to emulate something another author did in our booth. You'll see what that plan is when you come to the Payson Book Festival on July 22.

But as I said above, I had an interesting four days. Costumes abounded, some incredibly detailed, some pretty basic, some outlandish, some lacking much substance. I was amazed, however, at how easily I let go of the need to judge all manner of people and their fascinations. That's not my job, anyway. I simply enjoyed the spectacle and the homemade ice cream.


I sold a handful of books. I didn't expect to sell loads of books. In fact, I scaled back my inventory from tons of books to five of each, because I knew I would not sell many books (plus, I didn't want to undergo the dock loading process).

For one thing, I'm not a well-known, super-star author.

For another, I was offering historical novels for sale at a convention more into sci-fi, fantasy, gaming, and popular TV shows and movies of those cultures. But I did give away my handouts, which have QR codes on the back for people curious about what I was doing there. That is a part of my brand awareness advertising plan.


I enjoyed looking at the costumes, but I could not tell you who about 90 percent of them represented.

I did get a Whovian thrill, though.


BBC America had a Dr. Who booth at which one could have free photos taken: outside with your own camera/phone,


and inside, with a photo emailed to you. By the way, the TARDIS really is bigger on the inside!

Will I do ComiCon as a vendor again? The verdict isn't in yet. If I ever write a book in a genre more in line with the spirit of the Con, perhaps yes. If I don't I can always go as an attendee. That will probably give me less stress and fewer hours of after-event decompressing.

Have you ever been to an event like a ComiCon? Were you an attendee or a vendor? What did you experience?

Apr 25, 2017

Business of Indie Publishing: Print Editions

by Marsha Ward

I’ve just finished taking a course on business for fiction writers. One of the things I’ve learned is that an Indie Publisher should have many streams of revenue. Here a few sales and there a few sales adds up.

One revenue stream often neglected by Indies is print editions. I’ve heard that I should rectify this situation.

It must be true. Many times I’ve heard one of my friends say, “Well, I’ll buy it when it comes out in print.” Make that two, no, three friends. There must be more who I haven’t heard from.

I’ve always thought, Well, it’s only a novella, and I don’t plan to do it in print. It’s too small.

Always Learning New Stuff


But I’ve learned that nothing is too small for print! Bundling several projects together can make a larger printed product, but it’s a valid idea to have ALL work in print.

So, I’ve taken a bit of time away from writing to do some business “housekeeping.” That is, I’ve been making print editions of a couple of pieces of my work. I will continue to do this in the future.

I also uploaded an updated print cover for The Man from Shenandoah with the correct Book Number, and will do the same with Spinster’s Folly after TMFS clears the process.

Besides that, I’m toiling over new print editions for the last two of the Owen Family Saga novels, Ride to Raton, and Trail of Storms. Once they are ready to go, I’ll rescind permission for iUniverse to print those books. My relationship with them will then be at an end.

FYI, prices of the print editions for Gone for a Soldier, The Man from Shenandoah, and Spinster’s Folly have gone up a dollar each, but Amazon is holding the line with sales at the lower prices. I don’t know how long that will last, however.

Now In Print:


Newly published is a print edition of Western Stories: Four Tales of the West, with a brand new cover! It’s currently available for $6.99 plus shipping and handling from CreateSpace, Amazon, and BarnesandNoble.com.

Work continues on a mega print edition of The Complete Owen Family Saga. That has been quite an undertaking. I’ve had to change the font and margins several times in order to keep the book within the page limit for the size. At first, I thought I might have to go up to 8 1/2- x 11-inches, but I figured out a way to keep it at the familiar 6-x 9-inches.

It will be a thick book. The minus is that it has over 400,000 words, so the font size is smaller than I would like. However, it’s going to have that stunning yellow cover. I might do it in the silky-feeling matte cover. The five novels within are in the best reading order. Those are big pluses.

I trust these moves will be good for business.

Oct 11, 2016

Ten Social Media "Marketing" NO-NOs for Authors

By Marsha Ward @MarshaWard

Over the last couple of weeks, I've been astounded at complaints I've seen in writer groups across Facebook on the bad manners of other "authors."

One published author mentioned that someone placed a post with all their books listed on her Facebook Author Page. Someone else said someone horned in on their Fan Group with a listing of their books. Another complained that someone hijacked her book launch event. Her own Book Launch EVENT! Again, this person posted a message listing all their own books. I didn't think to ask if it could be the same ill-mannered writer doing these unthinkable things.

Blogger and author Anne R. Allen posted about this problem eighteen months ago, and gave fair warning to new authors who sorely abuse Social Media in an attempt to sell books that their actions are undesirable. (It's possible some marketing "guru" is selling new authors really bad advice.) Anne came up with a countdown list of ten things not to do on social media, along with very good advice on why such actions are repellent, and that doing them are against the Ethical Author code.

I'll just give the ten no-nos headings. You must read the article to get the meat of Anne's excellent reasoning.

10. Forgetting that social media is social
9. Over-hashtagging and robo-posting
8. Emotional blackmail in demands for shares and RTs
7. Projecting a snarky, nasty online persona
6. Starting lots of blogs, webpages, and social media accounts
5. Pop-ups and other annoying gimmicks on your blog or website
4. Auto Direct Messages in reply to a follow—or advertising in a DM
3. Pitching your own book on somebody else's Facebook Page
2. Buying or trading reviews and trading "likes".
1. Putting somebody on your mailing list who has not signed up

~~~

Let me add this to number 1: "Adding someone to your product, party, or any Facebook Group without first asking for their permission."

If you know a new writer who is slipping up and annoying not only you, but your friends, please let them know about Anne Allen's advice.

Thanks!