Business of Writing Workshop

by Marsha Ward marshaward.com

During the last half of October, I took an epic road trip to attend an 8-day workshop in Lincoln City, Oregon, hosted by Dean Wesley Smith and Kristine Kathryn Rusch, two writers I count as mentors in the business of writing. I've learned so much over the past four or so years by reading their blogs regularly, but an opportunity came up to attend this workshop on the Oregon Coast and meet them in person, and I had to jump on it.

The venue for the workshop was the Inn at Spanish Head, a ten-story resort hotel on the beach built into a cliff. On the landward side, the reception area is on the ninth floor. The conference room is on the fourth floor. I wasn't the only one who became confused about whether one went up or down when entering the elevator.

The overall theme of the workshop was Time, since it's in such short supply for writers, whether indie, hybrid, or traditional. From 7 pm on October 21 to 9:30 pm on October 28, in three sessions a day plus late-night networking, I, and about forty-nine other professional writers, madly took notes on such topics as productivity, tracking output, deadlines, writing process for both linear and non-linear writers, health, separating the businesses of writing and publishing, making short- and long-term business decisions, structures of corporations, estate planning for authors, copyright, trusts, triage as a business plan, branding, virtual assistants, and the true meaning of hybrid.

Faces erased at the request of the participants.

Please note that we covered that extensive list of topics by the end of Monday's sessions. There were a ton more each day, and I'm still working my way through the incredible amount of knowledge and information. I expect it will be a year-long endeavor.

One thing that was impressed upon us is that we must not make any business decisions and change up our plans for at least the two weeks minimum that it will take for our brains to heal from exploding with the input of all the new facts. Another was that "should do's" and "supposed to do's" are deadly, evil beyond imagination. We must choose to do only what works for our style and methods of writing and publishing.

Since I traveled for several days before arriving home, my brain still hasn't adjusted to all the new knowledge. I have my work cut out for me as the holidays approach. I must not be pressured, though, by my inner panic to DO SOMETHING NOW! I have to study and decide what will work for me.

Business of Indie Publishing: Print Editions

by Marsha Ward

I’ve just finished taking a course on business for fiction writers. One of the things I’ve learned is that an Indie Publisher should have many streams of revenue. Here a few sales and there a few sales adds up.

One revenue stream often neglected by Indies is print editions. I’ve heard that I should rectify this situation.

It must be true. Many times I’ve heard one of my friends say, “Well, I’ll buy it when it comes out in print.” Make that two, no, three friends. There must be more who I haven’t heard from.

I’ve always thought, Well, it’s only a novella, and I don’t plan to do it in print. It’s too small.

Always Learning New Stuff

But I’ve learned that nothing is too small for print! Bundling several projects together can make a larger printed product, but it’s a valid idea to have ALL work in print.

So, I’ve taken a bit of time away from writing to do some business “housekeeping.” That is, I’ve been making print editions of a couple of pieces of my work. I will continue to do this in the future.

I also uploaded an updated print cover for The Man from Shenandoah with the correct Book Number, and will do the same with Spinster’s Folly after TMFS clears the process.

Besides that, I’m toiling over new print editions for the last two of the Owen Family Saga novels, Ride to Raton, and Trail of Storms. Once they are ready to go, I’ll rescind permission for iUniverse to print those books. My relationship with them will then be at an end.

FYI, prices of the print editions for Gone for a Soldier, The Man from Shenandoah, and Spinster’s Folly have gone up a dollar each, but Amazon is holding the line with sales at the lower prices. I don’t know how long that will last, however.

Now In Print:

Newly published is a print edition of Western Stories: Four Tales of the West, with a brand new cover! It’s currently available for $6.99 plus shipping and handling from CreateSpace, Amazon, and BarnesandNoble.com.

Work continues on a mega print edition of The Complete Owen Family Saga. That has been quite an undertaking. I’ve had to change the font and margins several times in order to keep the book within the page limit for the size. At first, I thought I might have to go up to 8 1/2- x 11-inches, but I figured out a way to keep it at the familiar 6-x 9-inches.

It will be a thick book. The minus is that it has over 400,000 words, so the font size is smaller than I would like. However, it’s going to have that stunning yellow cover. I might do it in the silky-feeling matte cover. The five novels within are in the best reading order. Those are big pluses.

I trust these moves will be good for business.